Summary of quarter two reports: 1 October – 31 December 2014

Short updates on our Pathway to Smokefree New Zealand 2025 Innovation Fund projects as at 1 October – 31 December 2014.

Round One Projects:

Waitemata District Health Board

NRT For Security

Project timeframe: July 2013 to December 2014

This project was terminated in quarter two. The DHB was unable to find a work around solution within the current legal framework to split NRT packs for distribution. As the premise behind this project was to distribute small samples of NRT, it was not possible to move the project forward.

Counties Manukau District Health Board

Quit Bus

Project timeframe: June 2013 – September 2016

The first van began service delivery in January 2014 and the second van began in late August 2014.  In this quarter, over 2,000 people visited the vans. The vans continue to attend community events, shopping centres, workplaces and schools (at pick up and drop off times). This quarter, one of the vans took a road trip to Hawkes Bay and visited the National Iron Maori event in Napier where it attracted a lot of positive attention.

Kimi Hauora Wairau


Project timeframe: November 2013 – December 2016

Planning was undertaken this quarter for the two year extension granted to this project. The programme also continued during this time and 52 of the original participants continued on their quitting journey with 24 being smokefree for more than three months. In total, 45 people have committed to a quit date. 95 seasonal workers registered on the programme and will begin the programme when they return to Marlborough in April 2015.

Auckland University of Technology

What Patients Say

Project timeframe: February 2014 – June 2015

The campaign was launched in October 2014 with around 120 people attending the event. The campaign website and videos were promoted to nurses via a public internet campaign, advertisements in nursing media and a mail-out to schools of nursing.

Te Whanau O Waipareira Trust

Pae o Te Haa

Project timeframe: June 2013 – June 2016

This quarter the project team developed an improvement plan to increase the number of referrals to the programme. An increase was achieved from 10 to 15 referrals per month and this is expected to continue to increase. A mobile app was developed, which generates a referral in the Waipareira client management system, and promotional activities were undertaken across radio, newsletters, magazines and community events.

Counties Manukau District Health Board

Intersectoral Smokefree Project

Project timeframe: June 2013 – July 2016

This project suffered from delays at the outset as a result of unexpected difficulties in recruiting project staff and progressing subcontracting. The project is moving forward now and a Work and Income site has been identified as one where initial work for intervention will take place. Unfortunately, because of the fatal shooting at the Asburton site, Work and Income have had other priorities this quarter.  However, a working action plan was developed by the project team and this will move the project forward. The plan includes working with Community Probation Services, Alternative Education and The Warehouse.

Counties Manukau District Health Board

Manurewa Smokefree Pregnancy Incentives Pilot

Project timeframe: June 2013 – extended to June 2016  (original timeframe was one year)

Delivery of the programme continued in the original area of Manurewa and an average of 14 referrals were made each month. Delivery in the two new areas (Mangere and Otara) began this quarter. Referrals in the new areas are around eight per month so far – the target is 20. The finalised first year evaluation was published on the project, which shows excellent results. For a copy the evaluation report, please email

Auckland Uniservices Ltd

WERO - Group Stop Smoking Competition

Project timeframe: June 2013 – June 2016

The latest three-month national competition finished on 30 November 2014 in which 564 people took part. 35% (197 people) were biochemically verified smokefree at 12 weeks. The mini competition on the Chatham Islands was also completed but results are yet to be verified. WERO worked with Housing New Zealand staff this quarter in preparation for their upcoming (in-house) competition. Project staff also undertook a range of promotional work for upcoming competitions.

University of Otago

Taking the Best NRT Direct to Smokers

Project timeframe: February 2014 – February 2015

All five sites operated during this period: Wellington, Porirua, Lower Hutt, Seaview and Horowhenua. (An additional (unplanned) site was operated in Levin, funded by the Muaupoko Tribal Authority.) The principal trial sites are also operating satellite kiosks at another 20 locations (such as shopping malls) extending the reach of the programme. As at 31 December 2014, over 1,500 smokers had engaged with a kiosk and tried a nicotine replacement product. Follow-ups are being undertaken with all participants and smoking behaviour noted at key periods.



Project timeframe: September 2013 – August 2016

Stoptober ran in this quarter and 5,200 smokers signed up through the website. A full report, detailing results achieved, is due to the Ministry of Health in February 2015.

Hawke’s Bay District Health Board

Faster, Better: Using Nicotine Spray for Highly Tobacco Dependent People in a High Risk Community

Project timeframe: June 2013 – June 2015

Services were delivered according to the project plan. Service delivery is taking place within Wairoa Hospital, and also from three off-site service points: Mohaka, Waikaremoana and Mahia. The project is dealing with referrals from GPS, the hospital, Quitline, Wairoa Dental Service, workplaces and other service providers. So far 454 people have been referred to the project and 280 have taken part with 63 (or 36%) being smokefree at 12 weeks.

Hawke’s Bay District Health Board

National Mental Health Services Smokefree Guidelines Development

Project timeframe: June 2013 – June 2015

Prototype e-course training modules were tested and revised then launched in October 2014. The project was promoted through presentations at the New Zealand Population Health Congress and a number of other conferences. The draft guidelines were also refined this quarter.

Massey University

It’s My Life: A By-Youth, For-Youth Smokefree App and Online Campaign

This project has now completed. For a copy of the evaluation report, please email

National Heart Foundation

Tala Pasifika “Back to the Future” Project

Project timeframe: June 2013 – December 2015

Work on this project stopped at the end of year one when the first group of bloggers finished the programme. An evaluation was conducted at this time which provided useful information for the project to move forward. The Ministry of Health and Tala Pasifika discussed how the project could move forward, and it was agreed to make changes to the original proposal, and to continue the project for one more year only. A final proposal has yet to be agreed but part two of this project will begin in January 2015 and will conclude in December 2015.

Te Hauora O Te Hiku O Te Ika Trust

Pregnancy Incentives

Project time frame: April 2014 to April 2016

During this period a risk plan and an evaluation plan for the project were developed and a Memorandum of Understanding (MoU) with Counties Manukau DHB was signed. A number of hui were held to promote the project within local community groups and health professionals such as local GPs, nurses, midwives and Plunket.  During this period, 21 pregnant women and nine whanau support persons enrolled in the project. Thirty-three percent of pregnant women and 44 percent of whanau support people were verified quit at 12 weeks.

Round Two Projects:

Te Hauora o Turanganui a Kiwa

Whai Te Oranga Mo Nga Kaimahi

Project timeframe: July 2014 - June 2016

This Round Two project has now been running for six months. This quarter, the workplace programme was delivered to two organisations and attracted 67 participants.

As at 31 December 2014, 34 referrals had been made to a smoking cessation service and 15 people were registered on a stop smoking programme.

Pathways Health


Project timeframe: July 2014 - June 2016

This Round Two project has now been running for six months. Recruitment for project staff continued: a Project Co-ordinator was recruited and a shortlist was made for the position of Smokefree Specialist. Programme materials and resources were developed and disseminated and training was delivered to key smokefree champions from 11 NGOs. The group programme was developed and trialled and 28 people were seen by the programme.

Cancer Society, Auckland Division

It’s About Our Tamariki

Project timeframe: July 2014 - June 2016

This Round Two project has now been running for six months. This quarter, interviews with Whanganui Council’s policy team on their smokefree bylaw were undertaken, the community engagement plan was completed, Advisory Group meetings were held and the Advisory Group’s Terms of Reference were agreed. A research framework was also developed.

Whai Manawa Limited

Noho Marae

Project timeframe: July 2014 – January 2015

This Round Two project has now been running for six months.  The 12 week programme was completed and 25 people took part.  19 of the participants were smokefree at 12 weeks.  Although this was a high success rate (76%), the small number that took part in the programme have made this project unsustainable.  The project finished in January 2015 and no extension will be granted. For a copy of the evaluation report, please email

Te Wakahuia Manawatu Trust Hauora

Whakahau Ora

Project timeframe: July 2014 - February 2016

This Round Two project has now been running for six months. Programme materials were developed and distributed to midwives. The pilot began with 22 people enrolled on the programme as at 31 December 2014. Of these, three were smokefree at eight weeks, and one was smokefree at 12 weeks.

Navilluso Medical Limited

Stopping From The Top

Project timeframe: July 2014 - June 2016

This Round Two project has now been running for six months. A number of hui were held on marae this quarter including Kaeo, Whangape, Whatuwhiwhi, Ngataki, Te Kao and Te Hapua. There were 73 participants at the hui and 39 smokers registered onto the programme.

Presbyterian Support Upper South Island

Whai Te Oranga Mo Nga Kaimahi

Project timeframe: July 2014 - June 2015

This Round Two project has now been running for six months. Programme delivery continued and 15 people enrolled on the programme. Of these, 14 set quit dates of which two were smokefree at four weeks. Also this quarter, mentors and peer cause champions were trained, and the evaluation design for the project was finalised.

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