In Budget 2012 the Government allocated $5 million per annum for the Pathway to Smokefree New Zealand 2025 Innovation Fund.
The Fund was established to invest in the design, development, promotion and delivery of innovative efforts to reduce the harm and wider costs of smoking through a supportive and comprehensive public health environment approach.
The purpose of the Fund is to make meaningful progress towards the aspirational Smokefree New Zealand 2025 goal. In order to make rapid progress towards the aspirational goal, and best utilise a limited funding pool, vulnerable populations with high smoking prevalence are being targeted: Māori, Pacific people, pregnant women and young people.
The Fund has two separate parts:
Smokefree New Zealand 2025 Innovation Fund
Smokefree New Zealand 2025 Grant Fund
In 2013, a decision was made to ring-fence $250,000 from the Pathway to Smokefree 2025 Innovation Fund specifically to provide grants to smaller, community-based projects. The projects, focusing on youth (aged 12–24 years), also have an emphasis on Māori and Pacific peoples and pregnant women of any ethnicity.
The first six community projects began in April 2014 and will run for a period of 12 months. The projects will be delivered in Opotiki and Camberley. Round One project will all run for a period of 12 months.